Page and Blog Layouts
In the optional new editor, open Design & advanced options below the writing area to find the Layout panel. It controls two things: the display mode, which decides whether your content appears inside your site's normal navigation, and the layout template, which decides how the content itself is arranged.
Display Modes
Standard shows your page or post inside your site's regular chrome, including the sidebar and footer links. Use it for content that should feel like part of your site, such as an about page, a policy, or a normal blog post.
Page Takeover removes the site sidebar and footer links so this page or post can use its own full layout. Search metadata, analytics, and cart scripts are kept, so the page is still tracked and still sells. Takeover suits landing pages, portfolios, and long-form features that need the full width. Because the standard navigation is gone, make sure the page links back to the rest of your site on its own.
Switching to takeover asks you to confirm first, so it is hard to do by accident.
Layout Templates
Pick a template from the cards in the Layout panel. Five templates are available:
- Classic is the default. Your title and content appear in a simple, single-column arrangement that works for most pages and posts.
- Masthead shows an image across the top of the page before the content. Use it when one strong image should set the tone.
- Two Column splits the content into a main column and a second column side by side.
- Two Column with Masthead combines the masthead image with the two-column arrangement.
- Full Custom HTML replaces the normal page layout with your own markup. It is only available in takeover mode.
Some templates are only available in certain modes. For example, Full Custom HTML requires takeover. If you switch a page to a mode where its current template is not allowed, the template resets to Classic.
Two-Column Editing
When a two-column template is selected, the content section shows a Main column / Second column toggle. Only the selected column is open at a time, so it is always clear which segment you are editing. Write the primary content in the main column and use the second column for supporting material such as details, specifications, or calls to action.
On narrow screens the second column wraps below the main column, so order the content so it still reads naturally in one stream.
Masthead Images
Masthead templates support a dedicated masthead image shown across the top of the page. Choose it from the same media library as the gallery, so adding a masthead does not add it to the gallery itself.
Blog posts can use the post's featured image as the masthead. If a blog post has no separate masthead image selected, the featured image is used automatically.
Full Custom HTML
Full Custom HTML gives you the whole page: you provide the markup instead of using a template. Custom HTML content is always sanitized at the takeover tier, regardless of the HTML-policy setting — that setting only governs template-mode content, and it resets to Standard when you switch back to a template. Takeover keeps the Advanced-equivalent allowlist and adds structural layout tags (div, section, header, footer, nav, aside, article, main), so classes, limited inline styles, media, and structural markup are allowed, while scripts, forms, inline event handlers, unsafe links, and arbitrary embeds are still stripped.
Custom HTML is powerful but easy to get wrong. Preview the page after changes. Switching back to a template layout keeps your content source, but the page renders through the template again instead of your markup.